Discovery is only the beginning

Finding a promising artist is a good feeling. It's also where the real work starts, and it's the gap Opendate's new ROSTR integration is built to close.

Before an offer goes out, a talent buyer still has to answer a few practical questions. Who represents this artist? Is there an agency involved, a management company, a label? And who, specifically, should get the first email?

For most booking teams, those answers live somewhere else — a directory in one tab, a spreadsheet of contacts someone last updated in the spring, the calendar in another window, and a few searches to confirm the agent hasn't changed. Each step is small. But together, they slow down the moment between "this artist could work" and "let's start the conversation."

Opendate brings those steps together. Artist discovery, your venue's booking history, artist intelligence, and representation data from ROSTR now live in one workflow, so buyers can go from idea to outreach without rebuilding the picture from scratch.

And, as ROSTR's exclusive Primary Ticketing Partner, Opendate is the only ticketing partner that brings ROSTR intelligence directly into the booking workflow.

Start with Artist Discovery

Last month we rebuilt Opendate's Artists page with faceted filters and Smart Suggestions, so buyers can find promising artists without starting from a specific name. Discovery answers the question, "Who could work for this room?" The ROSTR integration picks up from there.

From discovery to the artist profile

Selecting an artist opens their profile, which brings together social and streaming presence, booking and show history, and venue and capacity context. With ROSTR enabled, it now also shows who represents them.

This is where research turns into action. The profile puts performance context and your venue's own history side by side with the people behind the artist, so the next step is clear.

What the ROSTR integration adds

ROSTR tracks who represents whom across the music industry. With the integration, that representation data shows up right where buyers are already working.

Getting started is easy — simply turn on the integration in settings and connect your ROSTR Pro account.

From there, supported artist profiles can display ROSTR representation data, including:

• Agencies
• Management companies
• Labels
• Publishers, when available

Need more detail? Links take you straight to the relevant ROSTR profiles. And every piece of ROSTR-powered information is clearly attributed in the product, so your team always knows where it came from.

Artist Discovery helps you identify who might belong on your calendar. ROSTR helps you understand who's behind the artist and how to begin the conversation.

From representation to the right person

Knowing the agency is helpful. Knowing who to email is better.

Opendate can surface ROSTR-sourced representatives associated with an artist, including agency and management relationships. When ROSTR has contact details available, authorized users can see:

• Email
• Phone
• Company
• Role

ROSTR-sourced contacts are visibly labeled, so it's always clear which details came from ROSTR. And because it all appears inside the artist profile, there's no separate research pass before you reach out.

Why this matters for talent buyers

Booking is a relationship business, and relationships start with the right introduction. When the information that leads to that introduction is scattered, every new idea comes with a research tax. Bringing it together pays off in a few ways:

• Less time searching across disconnected tools and tabs
• Fewer stale spreadsheets and manually maintained contact lists
• Faster outreach, from artist research to first email
• Representation in context, right beside your venue's own booking history
• Shared visibility, so the whole booking team sees the same information
• A connected process, from discovery through calendar planning

Setup and availability

Getting started takes a few steps:

• The ROSTR integration needs to be enabled for your Opendate account.
• Your team connects an active ROSTR Pro subscription from Opendate's integration settings.
• The artist needs a linked Spotify profile in Opendate, since ROSTR matches artists using their Spotify identity.

Representation and contact details vary by artist and depend on the information available through ROSTR.

Spend less time assembling, more time booking

Artist discovery shouldn't end with a list of names. It should lead somewhere.

Opendate connects artist research to the rest of your booking workflow, and the ROSTR integration adds representation and contact details at the exact moment you need them. The result: less time piecing together information, and more time building the right calendar for your room.