FIRESIDE CHAT NOV 3: Opendate + DoStuff: Generate New Fans and Revenue for Your Venues & Spaces

15
Register today!

How to Launch Memberships

Turn one-time ticket buyers into year-round fans. Two independent venues on how they launched memberships and what they'd do differently.
Featuring
Jake Diamond, Union Stage Presents | Dan Sodomka, Conor Byrne Cooperative
Upcoming
November 18, 2026
-
2:00 pm

How to Launch Memberships

Most venues know a membership program would help. Fewer have figured out how to actually start one: what to offer, what to charge, how to sell it, and how to keep it running without adding another job to the team.

This session is about getting it off the ground. Two independent venues walk through how they launched memberships, what they got wrong early, and what their programs look like now.

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What we'll dig into:

- What to include in a membership and how to price it

- How to launch: the first offer, the first members, and the first 90 days

- Keeping members engaged after they join so they actually renew

- What memberships changed about revenue, show nights, and the fan relationship

- Live Q&A

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Meet our panel:

- Jake Diamond, Marketing Director, Union Stage Presents

- Dan Sodomka, Conor Byrne Cooperative

Hosted by: Alex White, Senior Sales Executive, Opendate

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Built for independent venue owners, marketing managers, and anyone who's been meaning to start a membership program.

📅 Wednesday, November 18 at 2:00 PM ET

Can't make it live? Register anyway and we'll send you the recording.

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