FIRESIDE CHAT NOV 3: Opendate + DoStuff: Generate New Fans and Revenue for Your Venues & Spaces

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Marketing Insights & Attribution

Know what sold the ticket.

Follow every sale from first click to checkout, with ad spend right next to it.
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Features

Marketing Insights & Attribution

Marketing grid

An auto-populated show tracker that lists each show's marketing status in one grid.

Email and SMS performance

Sends, engagement, and dollar conversions by campaign.

Tracking links and QR codes

Attribution links and QR codes for every channel.

Pixels and Conversions API

Self-serve Meta pixel and Conversions API setup, Reddit pixel, and event-specific tracking pixels.

Meta Ads integration

Campaign performance in Opendate, with ad spend synced into event finances.

Comparable events

Benchmark an event's pace against similar past shows.

Sales funnel

Widget views, sessions, and conversions for every event.

Social Tools That Move Tickets

Skip the platform-hopping and manual work. We’ve streamlined show promotion to the essentials that actually drive ticket sales. 

Here's how it works

1

Turn fan data into ticket buyers

Transform your existing fan data into targeted social audiences. Leverage our pre-built Segments to reach people who love similar artists, match your best customers’ profiles, or who have shown up for similar genres in the past. Want to go your own way? No problem—use our Segment builder to craft the custom audience you know is most likely to buy tickets to your show.
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2

Post to Facebook, Instagram and X from one place

Save hours switching between social accounts. Schedule and track posts across Facebook, Instagram, and X from a single dashboard. 
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3

Your show assets, ready when you need them

Stop wasting time hunting for the right image or double-checking details. With Opendate's centralized fan, event, performer, and artist assets, you can launch an on-brand, totally accurate social campaign in seconds.
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4

Track what actually moves tickets

Focus on the metrics that matter. Opendate pulls in critical engagement and conversion data for each post, helping your team quickly assess what’s working, what’s not and what to invest in next. 
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Ready to streamline your social marketing?

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