Need to send a critical update to all your customers—even those who haven’t opted in to marketing emails?

Now you can.

When creating an email broadcast in the Promote section, you’ll see a new checkbox option labeled “Transactional Email.”
Just check the box, and your email will be delivered to both subscribed and unsubscribed recipients.

This is ideal for important messages like:

• Event time changes
• Venue policies or safety info
• Weather-related updates
• Payment or ticketing issues