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Go beyond your ticket sales

Opendate vs Tixr

Tixr sells tickets at scale, with deep seat maps and one checkout for tickets, merch and parking. Booking runs in a second system, so the offer never reaches the on-sale it priced. Union Stage Presents books 1,000+ shows a year on one record.

The rooms and spaces using Opendate

Opendate and Tixr, at a glance

Why choose Opendate?

Opendate takes you from the hold, all the way through to the marketing campaign and the ticket sale.
  • You have everything you need in one place. Every hold, confirm, and room across all your venues, events, and spaces. Knows what's open, what's pending, and what's next.
  • You book the show. Avails, ranked holds, offers, advances and one-click settlement, all on one record.
  • You sell the tickets. GA, reserved and season seating, add-ons and promo codes, with all-in pricing shown upfront
  • You want to automate your marketing. Email, SMS and push go out from the same login that booked the show, off segments that build themselves.
  • You manage event rentals. Unlock revenue on dark nights by managing rentals right in your venue operating system

Why choose Tixr?

Festival and arena scale, deep seat maps, and one cart for tickets, merch and F&B.
  • You're a festival, arena, pro team or large amphitheatre. Tixr says it is built for big, and it is
  • The seat map is your hardest problem. 2D and 3D plans, best-available by price level, ADA blocks
  • You want tickets, merch, food and parking in a single checkout
  • You already run a separate booking system and intend to keep it
  • You want resale kept in-house rather than sending fans to the secondary market

Comparing Opendate and Tixr side-by-side

FeatureOpendateTixr
Booking calendar, avails✓ Multi-venue calendar. Avails you can paste to an agent✕ Not included
Date holds✓ Ranked holds that auto-promote, multi-date✕ Seat and inventory holds only. No date hold on a calendar
Artist offers✓ Templates with splits, bonuses, comps, kills✕ Not included
Advance and run of show✓ Advance templates, guest lists, day-of detail✕ Not included
Artist settlement✓ One click, off the offer plus live counts✕ Not included. Documented through a booking partner
Show P&L✓ Forecast, actuals, tickets-to-breakeven before doors✕ Not included
Ticketing and entry✓ GA, add-ons, promo codes, mobile entry✓ Offline scanning, NFC, rotating QR, BOCA printing
Reserved and season✓ GA and reserved. Charts built in 3–5 days✓ 2D and 3D seat maps, season tickets, price levels. Deeper
One cart for everything✓ Tickets, add-ons, memberships, payment plans✓ Tickets, merch, F&B, parking, hospitality. A real strength
Fan CRM and owned channels✓ Genre, spend, automated segments. Email, SMS, push built in✕ 90+ data points, exportable. Email and SMS run through partners

Some results from a few of our customers

15%

of additional profit on every ticket sold attributed to Opendate

25%

of ticket sales attributed to Opendate's marketing automation tools

$40k

of annual savings from eliminating multiple software subscriptions

The short version

Your booking calendar and your ticketing are the same system.

Avails, ranked holds and the artist offer live on the record that sells the ticket, so the deal you sign carries its ticket types, comps, kills and announce dates into the on-sale. Tixr does have holds, but they hold seats and allocations rather than dates, and no booking calendar sits behind them.

The advance and the run of show sit on the record that sold the ticket.

Advance templates go out from the show page, and guest lists, tech details and day-of notes come back to it, so production, the box office and the artist work from one version. Tixr publishes no advance or run of show, so that coordination happens outside the system selling the ticket.

Settlement runs off live door counts, not a spreadsheet.

Splits, bonuses and comps calculate against real sales, from the same record that holds the offer you agreed to, so the artist signs before load-out. At 20 Front Street, work that used to take over an hour now takes minutes.

You see what a date has to earn before you confirm it.

Forecast, actuals and tickets-to-breakeven sit on the show page next to the offer. You price the guarantee against the room instead of finding out when the settlement sheet comes back.

Opendate's booking calendar, with holds, confirms and on-sales filtered by venue and a confirmed show showing tickets sold and gross.An Opendate settlement showing the guarantee against 85% of net, tickets to breakeven, and forecast versus actual gross.An Opendate artist record showing shows played, average sell-through and lifetime gross before an offer is created.

Union Stage Presents

A packed room during a Union Stage Presents show

1,000+ shows a year with three talent buyers. 100+ confirmed a month. Offer velocity up 31%.

“Our challenge wasn't a lack of tools. It was too many of them.”
Daniel Brindley, owner, Union Stage Presents
Read the customer story

Questions we get

Does Tixr do booking?

No. Tixr's published products are Platform, Fan Experience, Studio, Door, Reserved Seating and Integrations. A booking calendar, avails, artist offers, the advance and artist settlement don't appear on any of them. Their own integrations page names a separate booking platform for that work. On Opendate it sits on the record that sells the ticket.

Tixr has holds. Isn't that the same thing?

It isn't, and the distinction is worth being precise about. Tixr's holds are seat and inventory holds: releasing seats, killing them, allocating comps for artists and production. A booking hold is a claim on a date before a show exists, ranked against other holds, promoting automatically when a higher hold drops. Opendate has both. Tixr publishes only the first.

Can we keep Tixr for ticketing and use Opendate just for booking?

Yes, and some rooms start there. Opendate's externally ticketed event type keeps your calendar and reporting whole while Tixr keeps selling. What you don't get until ticketing moves is the accepted offer building the on-sale and settlement running off live counts. Most rooms that start split don't stay split.

What happens to our seat maps?

Tixr is stronger here and we'd rather say so. They publish 2D and 3D plans, best-available by price level, ADA colour-coding, and non-seat inventory like tables and cabanas. Opendate sells GA and reserved, and we build your charts in 3 to 5 days. If the seat map is the hardest problem in your building, weigh that seriously. If it's a handful of seated nights around a year of shows you book yourself, you'd be keeping a seat map and giving up the deal desk to do it.

What about merch, food and parking in one cart?

Also theirs. Tixr's unified checkout covers tickets, merchandise, F&B, parking and hospitality in a single transaction, and that is a genuine advantage for a festival or a stadium. Opendate covers tickets, add-ons, memberships and payment plans. If total spend per fan across a multi-day site is the business, that gap matters more than anything on this page.

Who owns the fan data?

Tixr is credible on this and we don't dispute it: they market first-party data as ungated and exportable, with 90+ data points per buyer, and state they never sell or share it. The difference isn't ownership, it's what happens next. Tixr publishes no native email, SMS or push, so campaigns run through exports to partner tools. Opendate segments the same buyer and sends from the same login that booked the show.

We already run Tixr plus a booking tool. Why change?

Because the sync between them carries ticket counts, not the deal. The confirm still builds no on-sale, someone still rebuilds the show by hand, and the settlement still reconciles two systems. Tixr's own case study describes exactly this division of labour. Opendate removes the seam rather than automating across it.

How long does switching take, and what about events on sale?

Nothing on sale has to move. In-flight Tixr events sell through untouched, calendar import runs about a week, ticketing cuts over show by show, and seating charts take 3 to 5 days. Check your notice window before you start.

Do we lose our fan list?

No. Tixr makes the data exportable, which makes this easier than most migrations. The list comes across with the calendar import and arrives as profiles you can segment, not a flat CSV.

What if we're a festival or an arena?

Then Tixr is probably the right answer and you should take their call. They say they are built for big, their seat maps and unified cart are built for that scale, and Opendate isn't trying to serve a 10,000-cap amphitheatre. The case for Opendate starts in the room that books its own calendar, cuts its own offers and settles its own artists.

Run the whole room

Confirm at noon, on sale by two, settled the same night.