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Make More Money Webinar (Recording): Add-Ons & Revenue Generators

It's time to level up your revenue game.
Written by
Joel Hubartt
Published on
March 14, 2024

Get ready for this month’s Make More Money Webinar: Add-Ons & Revenue Generator!

Watch the recording:

Meet our MVP panelists 🥁:

David McKay: David kickstarted his career at Atlantic Records and for 15+ years has been making a splash with artists blending tech with touring. He is now the CEO & Co-founder of Seated, an artist services company that powers ticketing, presales and VIP services for big names, like Trevor Noah, Portugal. The Man, Tina Fey & Amy Poehler and much more! A leader in the industry, he was also a founding member of Applauze/LaneOne.

Get the hottest industry knowledge with David’s take on VIPs through his experience at Seated — the company that works with venues to set up VIP add-ons on behalf of artists. 

Greg Patterson: Nobody knows the music industry more than Greg. With experience as former Head of Ticketing at Spotify, he has all the expertise you could ever need. Not only did Greg work at Spotify, he was the Director of Strategy & Incubation and Head of Music at Eventbrite after they acquired Queue Ticketing, where he was CEO & Co-Founder.

Delve into the benefits of artist VIPs with Greg during the webinar. 

Keith Richards: Keith is a Talent Buyer at Forty5, one of Indiana’s largest independent concert promoters and the company behind Indianapolis’ famed The Vogue Theatre and Rock the Ruins at Holliday Park.

He will be diving into Rock the Ruins’ summer music series growth from ticket upgrades, such as the 505% increase in add-ons, 87% increase in average tickets sold per show and the 19% boost in average ticket value. Get all the deets on the type of VIPs and upgrades they’ve utilized!

This is a webinar you do NOT want to miss — trust us!


Watch past Make More Money Webinars:

Make More Money: Unique & Themed Events

Make More Money: Event & Tour Marketing

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