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For many independent venues, the email is is the marketing engine. Weekly newsletters, on-sales, low inventory, show alerts, and so much more.
From one customer, “Our Friday newsletter is 90% of what we do.”
And yet, most teams are rebuilding that same email every single week.
Duplicating old broadcasts. Tweaking formatting. Copying and pasting event blocks. Or even paying for someone else to build it.
We’re excited to introduce Broadcast Blueprints inside Opendate. Blueprints allow teams to build better emails. Faster.
Broadcast Blueprints allow you to save reusable email templates for one-to-many broadcasts, like:
Instead of duplicating an old broadcast, you can now:
You can even update an existing blueprint so future emails automatically reflect your improvements.
This gets even more powerful when paired with the Opendate Email Widget.
With a few clicks, you can dynamically insert:
These are not static content blocks. They are powered by your live booking data, ticketing performance, and fan segmentation.
And because booking, ticketing, fan data, and marketing all live inside Opendate, these emails are automatically connected to what is actually happening at your venue.
No exporting lists.
No syncing systems.
No manual updates.
Independent venues do not have large marketing teams.
They do not have time to rebuild the same email every week.
They should not be paying outside designers for repeatable campaigns.
Broadcast Blueprints give teams:
Instead of thinking about formatting, your team can focus on what actually drives revenue.
This feature was shaped directly by customer feedback.
Some teams wanted better newsletter workflows.
Some wanted seasonal broadcast templates.
Some simply wanted to stop rebuilding the same thing over and over.
Broadcast Blueprints solve all of it.
And when combined with dynamic Opendate Email widgets, they unlock something much bigger: truly data-powered email marketing inside a single system.
Build once.
Reuse forever.
Send smarter.
