Describe your audience the way you would to a coworker, like recent buyers of a certain genre, fans of an artist, or people near the venue who haven't bought in a while, and Conductor builds the segment for you. It turns what you type into the right conditions, so you don't have to click through filters or remember how your data is organized.

The redesigned segment builder shows those conditions clearly, so you can check what was built and adjust it in seconds. Custom audiences go from a few minutes of setup to a sentence, and every campaign starts with the right people.