Big week. Marketing Insights went live, recurring events are here, and a fresh ticketing dashboard. Let's get into it.

Released This Week

Marketing Insights
Your new home for answering "is my marketing actually working?" See traffic and attribution for every event — UTM capture, conversion funnels, and sales by source — plus a comparable events overlay so you can stack this show up against past ones. Running Meta Ads? There's a dedicated detail page for those too.

Recurring Events
Weekly trivia night, monthly residency, every-Friday dance party — you can now create recurring events in one pass instead of duplicating one at a time.

Conductor Gets More Powerful
Conductor voice mode is live, and MCP access is now enabled for every team — so you can connect Conductor to Claude, ChatGPT, and other AI tools. New actions include editing ticket prices, duplicating events, creating and clearing holds, drafting email broadcasts, creating offers, and parsing PDF offers.

Tickets Dashboard
A new tickets page shows every current on-sale across your venues with real-time tickets sold and gross revenue, plus venue filtering. (Fun fact: this went from customer request to shipped in under a week.)

Seating Chart: Table Assignment Summary
See a clean summary of table assignments with guest names right on the seating chart — perfect for night-of-show check-in and VIP service.

Private Ticket-Type Links
Create a checkout link restricted to a single ticket type. Great for comps, industry holds, or that secret presale you only want certain folks to see.

Genre Segments
Build marketing segments based on the genres your fans actually buy. Country fans get the country announce; indie fans don't.

Toast Integration: F&B Actuals in Offers
If you're on Toast, your food & beverage actuals now flow straight into Offers V3 settlements. Less manual entry, cleaner settlements.

Have questions about any of these updates? Reach out to your Opendate rep or hit us up at [email protected].